CATYC-Hocking College

Finding New Revenue Streams to

Support Academic Programs -

Developing an Entrepreneurial

Culture at a Community College

Dr. Betty Young

President, Hocking College

Dr. Myriah Davis

Vice President of Academic Affairs and

Workforce Development

Hocking College

Nelsonville, Ohio

Athens County

Enrollment: 3000

Over 50 Associate Degree & Certificate Programs

Dorms

Athletics

Three campuses:

• Nelsonville – Main Campus

• Logan – The Hocking College Advanced

Energy Institute

• Perry Campus – New Lexington, Ohio

Departments:

• Arts, Business and Science

• Natural Resources

• Allied Heath and Public Safety

• Workforce Development

What separates Hocking College in the

Marketplace?

ENTREPRENEURIAL MINDSET

ORGANIZATIONAL DEVELOPMENT AND

STRUCTURE

• Board Development

• Program Managers – Academic Program Ownership

• Inbound Marketing

• Admissions/Sales Organization

FISCAL MODELS

• All-inclusive pricing – Cengage, OER, Course Fees

include workload difference

• Self-performing

• Work College – Supports financial needs of students

• Program review

PROGRAMMING

• Welding, CDL, AUTO, Fermentation Science, Cannabis

Lab Tech, Animal Assisted Therapy

• A total of 18 over 2 years and more developing

NO SURPRISES:

All inclusive Fee Model

All Inclusive Pricing

• Textbooks

• Tools of the trade

• Reserve for Equipment Replacements

• Tuition and Fees

NO FINE

PRINT!

SEAT READY!

SURPRISES!

FEE ELEMENTS

• Workload Fee

• Consumables

• Supplies

• Student Class Trips

• Equipment

• I.T.

• Accreditation Fee

• Required Student Tools,

Examinations, &

Party

Presentation of Cost Information

Billed Expense

Cost

Tuition (Full year)

$4,390.00

Course Fees (varies by program)

$1,000.00

Books and Supplies (varies by program)

$1,500.00

New Cost Information for

Massage Therapy

Total Cost: $14,089

All Inclusive

• Tuition - $2196 x 4 = $8,784

• Fees - $3,325

• Tools of the Trade - $0

• Certifications - $400 (medical board exam fees)

• Learning Materials - $300 x 4 = $1,200

• Career Services Fee - $75 x 4 = $300

• Health Services Fee - $20 x 4 = $80

$3,156

$3,316

$4,016

$3,601

STUDENT DEVELOPMENT

PATHWAYS TO

PROSPERITY

• Multiple job offers prior to

graduation

• Plan for financial

independence

• Complete college on time

PATHWAYS TO PROSPERITY

• Professional Development

• Personal Development

• Career Exploration and Fit

• Financial Independence

BUILDING MODELS FOR SUCCESSFUL ADULTING

• Student Employment

• Attendance

• Seat-Ready – Financial Responsibility

• Athletics

• Boot Camp

• Dorm Inspection

• Structured Day

• Physical Training

Self-Performing

Work College/Summer Internships

NEW PRODUCTS

NEW PROGRAMS

• Auto Technology

• Web and App Development

• Dental Hygiene

• Animal Assisted Therapy majors: Equine

• Animal Assisted Therapy: major Canine

• Laboratory Sciences - Cannabis

• Laboratory Sciences - Medical Lab

• Laboratory Sciences - Chemical Lab

• Fermentation Science

• Criminal Justice: Law Enforcement &

Corrections

• Natural Resources: Agroecology

• Natural Resources: Water/Wastewater

Management

• Film & Video Production

• STNA

NEW PROGRAMS IN

DEVELOPMENT

• HVAC

• Woodworking

• Marine Science

• Fashion Design and Retail Merchandising

• Sports & Recreation Management

• Microsoft Office Specialist

• Real Estate

• Sales & Marketing

• Massage Therapy

• Canine Trainer

• Farrier

• GIS/GPS

• Natural Resources Conservation

Contractor

• Natural Resources Skills

• Pet Grooming

• Timber Harvesting & Tree Care

• Wildlife Educator

• Advanced EMT

• EMT-Paramedic

• Firefighter

• Ohio Peace Officer Training

Academy

• Paramedic

• Baking

• Commercial Driver License

• Cooking

• Heavy Equipment Operator

• Welding

SHORT-TERM CERTIFICATES

PARTNERSHIP VENTURES

REVENUE GENERATING ENTREPRENEUR VENTURES AT

HOCKING COLLEGE

• Medical Cannabis Testing Lab

• Distillery

• Brewery

• Vineyards

• Restaurant – Rhapsody Restaurant

• Hotel – The Lodge

• Animal Grooming & Boarding

• Campground, Lake & Water Park – Lake Snowden

• 1850’s Village & Nature Center – Robbins Crossing

• Makerspace & Business Incubator

• Fish Hatchery

• Leisure Learning

• Upskilling – Train the Trainer Services

Grants

Appalachian Regional Commission

Over $2 million in new funding for workforce development

and entrepreneurship

• Appalachia RISES

• Entre Ed

• The Innovation Gateway of Appalachian Ohio

The Ohio Department of Higher Education

$686,000 in new funding for apprenticeships and

internships, equipment (health simulation lab and

fermentation science), and funding for students

• Ohio Means Internships and Co-ops

• RAPIDS

• The Workforce Revolving Loan fund

• The Short Term Certificate Grant Program

Additional Funding From:

• The US Department of Education

• The Economic Development Administration

• Ohio Department of Natural Resources

• The US Department of Agriculture

Show Me the Money: Finding Sources

of Financial Support